Featured car history
Buick Riviera 1973
Production year: 1973
No. of produced cars: 34,080
Slow sales of the third generation Buick Riviera led GM to believe that the boattail deck lid was too radical for most customers, so in 1973 it was slightly redesigned. The design change however only led to a marginal increase in sales, with 34,080 being produced for the model year.